The Best Sales And Marketing Strategy

May 1, 2009 · Filed Under Business and Marketing · 2 Comments

Found an interesting post on ShoeMoney. This is possibly the best marketing strategy explained in using the weight loss niche:

Features:

You will lose weight.
You wont be fat anymore.
People wont call you fatass!

Benefits:

Look Better!
Get More Confidence!
Live a longer, happier life!

The number rule in marketing is to outline something that promotes or enhances well-being; an advantage of the consumer. For instant, an Apple laptop versus a PC:

PC – Better specs, faster, and cheaper.
Apple – Look cool and attract girls’ attention.

To survive in the world of business world, always remind yourself what your customer wants, not what you want to sell. If you’re into marketing, especially internet marketing, do visit ShoeMoney, he is the best! While you’re at it, do watch this video on how to ‘Strip and Grow Rich’ video, understand the basic principle of marketing, not the stripping part!

Tags: consumer marketing strategy, ecommerce marketing strategy, internet email marketing strategy, niche marketing strategy, product marketing strategy, sales and marketing strategy